Editor’s Notes

zombie hands

Kill Your Zombies; Seven Characterization Secrets

By Kathrese McKee

When you revise, watch for zombie characters you might have created by accident. Seven characterization secrets.

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saucers and email icons with title of Start an Email List from Zero

Start an Email List from Zero

By Kathrese McKee

It’s like magic! The joys of having an author email list and how to start from zero.

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Instagram logo

Seven Basics of Instagram

By Kathrese McKee

You’ve tried Instagram, but nobody sees your posts. You don’t get likes. You don’t gain followers. So what’s the point?

Instagram takes work, but your efforts are going to waste because you’ve missed a few, crucial details.

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taped note that says: "Content Marketing: leverage the content you create to promote your brand."

Secrets of Attracting Readers with Content Marketing

By Kathrese McKee

Authors get so caught up in learning about paid advertising, we often overlook a much less expensive way to capture the attention of potential readers—content marketing.

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Picture of skull with title: "To blog, or not to blog?"

To Blog, or Not to Blog?

By Kathrese McKee

Authors, maybe you should forget about blogging (and blog tours).

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Holiday Themes for Book Promotions

By Kathrese McKee

Almost every day has kooky holidays associated with it that can serve as inspiration for your book promotions.

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